Sources of Innovation
Getting an Inside Look: Offered Imaging's Camera PiII 1
Gavriel Iddan was a great electro-optical professional at Israel's Rafael Armament Development Expert, the Judio authority intended for development of weaponry and milВ of a led itary technology. One of Iddan's projects was to develop the missile, that leads the razzo to: t5 target In 1981, Iddan traveled to Boston on sabbatical to improve a company that produced Xray tubes and ultrasonic probe. While there, he befriended a gastroenterologist (a pllysician whom focuses on digestive diseases) named Eitan Scapa, During long conversations by which each will discuss his respective discipline, Scapa educated Iddan regarding the systems used to view the interior cellular lining of the digestive tract. Scapa remarked that the existВ ing solutions had a nLlmber of significant limitations, especially with respect to viewing the small intestine, The small Intestine is the locale of a quantity of seriВ ous disorders, In the usa alone, about 19 mil people suffer from disorders in the small intestine (Including bleeding, Crohn's disease, celiac disВ ease, persistent diarrhea, ibs, and small bowel cancer)3 Furthermore, the size of the smail intestine can make it a difficult location to diagВ nasal area and treat such disorders, The small intestinal tract (or " small bowel" ) is approximately 5 to 6 meters long in a typical person and IS full of twists and turns, X-rays do not permit of the intestine, and endoscopes (small video cameras the medical doctor to the mounted on long, thin, flexible poles) can reach only the initially third with the small intesВ tine and is quite uncomfortable for the person The remaining alternative, surgery, is incredibly Invasive and may bempractica d if the doctor does not find out which part of the small gut IS damaged, Scapa hence urged Iddan to try to come up with a betВ possuir way to see the small intestine, but during those times Iddan had no idea how to do it Ten years later, Iddan visited the United States again, wonderful old good friend Scapa once again inquired whether there was a technOlogical option that would offer a betВ ter solution to get viewing the little intestine, By now, very small photo sensorsВ charge-coupled devices (CCDs)-had been developed in the quest to budd small video cameras. Iddan wondered if perhaps it would be conceivable to create a really small missile-like unit that could travel through the Gut without a lifeline leading to the outside of the body, Just like the rnissiles Iddan developed in Rafael, this body's natВ device could have a camera " eye. " In case the device had been designed very well, ural peristaltic action would propel the camera tilrollgh t~e length of the intestine. 12-15
16 Component One Market Dynamics of Technological Innovation
When ever Iddan came back to Israel he began working on a way to possess a small CCD camera introduced into the digestive system and transmit images wirelessly to a receiver outside of the entire body. Initially uncertain whether pictures could be transВ mitted throughout the body wall structure, he carried out a very basic experiment with a store-bought poultry: he placed a transmitting antenna inside the chicken and a obtaining antenna outside of the chicken. The results indicated that it was conceivable to transfer a clear online video image. Motivated by this, this individual set about beating the battery life problem: the small CCD sensors used so much strength that their particular batteries had been often used up within 10 minutes. Fortunately, advances in semiВ conductors guaranteed to replace CCD imagers with a brand new generation of complementary metallic oxide semiconductors (CMOS) that could consume a fracВ tion of the power of CCD imagers. Iddan commenced developing a original based on CMOS technology and applied for an initial patent around the device in 1994. In 1995, he presented his product idea to Gavriel Meron, the CEO of Applitec Limited., a company that made small endoscopic video cameras. Meron thought the project was a exciting idea, and founded Offered...